Borlabs Cookie: consent for WordPress
The consent solution for WordPress: content blockers, Consent Mode v2 and German legal practice, running as a plugin on your own server instead of a SaaS subscription.

- Runs as a plugin in your own WordPress, no external consent servers
- Flat yearly license instead of traffic pricing
- Content blockers for YouTube, Maps and iframes included
- Consent Mode v2 and GTM wiring supported
The consent solution for WordPress from Germany. One-time yearly license instead of volume pricing, data stays on your own server.
What is Borlabs Cookie?
Borlabs Cookie is the de-facto standard for consent on WordPress sites in the DACH region. The plugin runs on your own server; no external consent service listens in. Content blockers for embedded services are built in, and the license is a flat yearly fee.
When it fits, and when it doesn't
Good fit when:
- the site runs on WordPress
- self-hosting and German legal practice matter
- the budget calls for a lean setup
Not the right call when:
- several platforms or apps need central management
- programmatic advertising requires TCF
- multi-domain management with geo rules is needed
What Datascale builds with Borlabs
We decide the architecture, then we build:
- banner setup with content blockers for all embedded services
- Consent Mode v2 set correctly, default state verified
- wiring to GTM web and server-side containers
- QA of the tag chain before and after consent
- a clear upgrade path to Usercentrics when the setup grows
The full picture lives in the matching service. We integrate Borlabs where it is the best answer for your case, not as an end in itself. Related: Audit Sprint.
Topical context
- Borlabs Cookie integration
- Borlabs Cookie agency
- Borlabs Cookie setup
- Borlabs Cookie Consent Mode v2
- Borlabs vs Usercentrics
- WordPress cookie banner GDPR
Get the setup built right, from Measurement Blueprint to monitoring and rollback.
Book an Audit Sprint →What is Borlabs Cookie?
Borlabs Cookie is a consent plugin for WordPress made in Germany. It runs entirely on your own server, blocks services like YouTube or Maps until consent, and is licensed per year instead of billed by traffic.
Borlabs or Usercentrics?
Borlabs is the pragmatic choice for single WordPress sites: affordable, self-hosted, quick to set up. Usercentrics earns its price with multiple domains, jurisdictions and TCF requirements. If you only run WordPress, Usercentrics often means paying for features you never use.
Does Borlabs work with Google Consent Mode?
Yes. Borlabs Cookie sets the Consent Mode v2 signals, and with GTM wiring tags fire only after consent. We test the full chain from banner to tag container during setup; that is where the typical errors live.
More integrations we work with
- Consent & CMPCookiebotThe plug-and-play CMP for SMBs. Automatic cookie scanning, quick setup, part of the Usercentrics group.
- CRMHubSpotModern B2B CRM with excellent time-to-value. Great usability, license costs scale aggressively.
- CRMSalesforceThe CRM giant. An extremely powerful ecosystem as a relational database, bought at high cost and lock-in.
- Data WarehouseBigQueryServerless data warehouse for marketing data. EU region as default, native GA4 binding, cheaper than Snowflake for analytical workloads under 1 TB/month.
- Data WarehouseSnowflakeCloud data warehouse with a multi-cloud option and an EU region. The alternative to BigQuery when your cloud strategy calls for it.
- Data WarehouseClickHouseBlazing fast columnar database for real-time analytics. Open-source, self-hostable in the EU.