Check explainer
Tag manager
A central tag manager decouples tracking changes from your release cycle.
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What we check
Looks for a central tag manager (GTM, Zaraz, Tealium, Adobe Launch, Segment).
Why it matters
A central tag manager decouples tracking changes from your release cycle.
Common causes
The most common triggers for this finding. Expand this section with real-world examples.
How to fix it
Set up GTM, Zaraz, Tealium, or Segment, centralise and version your tags.
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What does a failing Tag manager finding mean?
A central tag manager decouples tracking changes from your release cycle. Set up GTM, Zaraz, Tealium, or Segment, centralise and version your tags.
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How do you fix Tag manager?
Set up GTM, Zaraz, Tealium, or Segment, centralise and version your tags.