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Check explainer

AI bot policy

GPTBot, ClaudeBot, PerplexityBot decide whether your content shows up in AI answers, make a deliberate call.

  • note

What we check

Checks robots.txt for rules targeting GPTBot, ClaudeBot, PerplexityBot, and others.

Why it matters

GPTBot, ClaudeBot, PerplexityBot decide whether your content shows up in AI answers, make a deliberate call.

Common causes

  • The robots.txt contains no rules for AI crawlers, so the default permission applies to GPTBot and friends, often unknowingly.
  • A blanket block from the copyright debate also locks out the crawlers that feed AI search and citations.
  • The rules are outdated, new bots with new user agents are not covered.

How to fix it

Decide with marketing + legal, then add User-agent sections in robots.txt.

  • Q01
    What does a failing AI bot policy finding mean?

    GPTBot, ClaudeBot, PerplexityBot decide whether your content shows up in AI answers, make a deliberate call. Decide with marketing + legal, then add User-agent sections in robots.txt.

  • Q02
    How do you fix AI bot policy?

    Decide with marketing + legal, then add User-agent sections in robots.txt.